ORLANDO -- It's the unity, stupid.

After months of bloodletting in the U.S. Senate primary and a backlash that toppled the state party chief last week, Florida Republicans urged one another Saturday to join forces in 2010 against their true nemesis: the Democrats.

If party leaders got a dollar every time they used the word ``unity'' at their annual meeting Saturday, they could have taken the whole crowd to Disney World. Florida Republican Chairman Jim Greer, who will be replaced at a Feb. 20 election, asked each of the 300 activists to shake the hand of the person next to them